Studio 101 West Marketing & Design Wins TWO New Design Awards in the Health + Wellness Category
I love creating packaging and branding for the Health and Wellness industry because I can focus on the real-life benefits for real people that will make a difference. For example. . .
Better Sleep – Packaging Design
With its cooling fabric and ventilated memory foam, you will sleep better when you buy this new pillow design that helps regulate your body temperature. My job is to visually represent all the benefits while simultaneously considering all the production parameters of getting the product to market. My design has to generate better sales than the competition sitting next to it on the shelf. That’s a big deal when it’s a local or national market but an even bigger deal when it’s a foreign market. The EverRest CoolTech Classic Pillow is manufactured by Danican, a Danish company based in Denmark with a focused sales distribution in South Korea. The box can’t just look pretty. It has to grab the customers and make them want to buy it!
Assisted Living – Logo Design
With the boomers aging, another booming industry is Assisted Living / Elder Care. The Rose Care Group (RCG) has been rigorously expanding since we began working for them about 20 years ago. Their latest development, Cuesta Rosa, is being built at the southern base of San Luis Obispo County’s Cuesta Grade. With the beautiful green and gold rolling hills in view from this facility, residents will have a state-of-the-art care facility close to downtown San Luis Obispo, California. This award is not only a win for our studio but also represents a win for our community with a growing aging population.
GDUSA Health + Wellness Design Awards Winner
According to Graphic Design USA (GDUSA), “From more than 3,000 entries, the top 10 percent – that includes your organization! – are recognized today as a winner.” What an honor! Top 10% (times two projects) in the nation! I’m good with that!!
Above all, we recognize that we all win when great design is presented to the consumer. It advances the brand and sells more products effortlessly. Win-win!
Here’s Some Additional Work That We Have Created for Danican and RCG
To view EverRest – South Korea’s website, which we designed and produced, click here: EverRest
This brochure designed for RCG’s CHÂTEAU Rose also won a 2017 Health + Wellness award!
See our website for more award-winning work! Studio 101 West Marketing & Design.